|We have been distributing Snappi products in the U.S.A. and Canada for 10 years, and have recently added distribution in Mexico, Japan, Korea, Brazil, Panama, the Phillipines, the Carribean, and now Thailand. Distribution in India is in the process of being set up. The business was founded in 2001 by the Braithwaite and Hilcove families in Scottsdale, Arizona in the U.S.A. when Kate Braithwaite was approached by the Snappi manufacturer in South Africa to become their distributor in North America.
At first, selling the Snappi Cloth Diaper Fastener in a disposable diaper dominated market was a daunting challenge, but as time progressed and the market became more health and environmentally conscious, the demand for cloth diapers increased and Snappi sales started taking off. Kate recalls: "I remember the first few months we could hardly give the Snappis away! Now, almost 10 years later, Snappi has become a cloth diapering essential with sales growing exponentially. We have new stores calling and ordering almost every day, saying that customers are asking for Snappis! We are very thankful for this growth in our sales. Patience, perseverance and belief in a wonderful product is starting to pay off. We also have to thank our wonderful, loyal retailers who do an outstanding job of marketing our product, and also the cloth diapering parents who use our product, for it is their word of mouth advertising that has given Snappi the success and credibility it now enjoys. "